August 26, 2025
Company Culture
A CEO announces a two-million-dollar Learning Management System investment, complete with impressive metrics and comprehensive course catalogues. Three months later, a product launch fails, and the same executive demands: “We’ve invested heavily in training—use it.”
This disconnect reveals the fundamental flaw in how organisations approach learning culture: they architect systems instead of behaviours.
Learning cultures cannot be purchased, mandated, or systematically deployed. They emerge when leaders consistently demonstrate intellectual curiosity, acknowledge their limitations, and model growth over perfection. When executives become visible learners, they create psychological architecture that enables others to admit ignorance, experiment without terror, and transform failures into intelligence.
The foundation of transformation begins with leadership behaviour, not learning platforms.
Corporate environments display abundant learning investments: sophisticated platforms, elaborate tracking systems, and substantial training budgets. Organisations pour resources into these systems because they’re measurable, implementable, and simpler than behavioural change.
The result: compliance learning. Employees navigate modules like required courses, collecting certificates, and satisfying requirements. Knowledge gets retained long enough to pass assessments, then promptly ignored when real decisions demand application.
This pattern persists because humans prioritise observed behaviour over written policy. We learn by watching what gets rewarded, not what gets preached. When leaders promote innovation while punishing failed experiments, the authentic message penetrates clearly.
Albert Bandura’s social learning theory explains this phenomenon: people in hierarchical environments learn primarily by observing authority figures. When leaders demonstrate specific behaviours, they broadcast operational standards. When they don’t, no policy documentation bridges the credibility void.
Consider organisations claiming work-life balance while leadership teams send midnight emails, or promoting collaboration while executive teams operate in isolation. This behaviour-policy gap destroys an authentic learning culture more effectively than budget constraints.
Policies create compliance. Only behaviour creates culture.
Three behaviours distinguish leaders who build learning cultures from those who merely advocate for them:
Curious leaders inhabit questions rather than tolerate them. They maintain investigative instincts that most abandon between adolescence and professional advancement.
In meetings, they ask: “What assumptions remain unexamined here?” or “How might this look with completely different approaches?” These aren’t rhetorical devices—they genuinely seek answers.
Effective learning leaders collect insights from unrelated industries. Manufacturing executives study hospitality customer experience, wondering how principles might apply to supply chain challenges. They carry questions sparked by random conversations, articles, or observed problems.
Satya Nadella exemplified this approach at Microsoft, openly acknowledging technical knowledge gaps and asking developers for explanations. His shift from “I should know everything” to “I want to learn everything” transformed organisational culture through demonstrated intellectual humility.
Most leaders advocate “learning from failure” while carefully curating competence images. Employees recognise this performance immediately.
Leaders who build learning cultures tell different stories. They announce: “I completely misread Q2 market signals. Here’s specifically what I got wrong, why I made that mistake, and what I’m extracting from it.” No deflection, blame-shifting, or face-saving qualifiers.
This approach isn’t self-sabotage or authority undermining—it demonstrates that mistakes represent data, not disasters. When leaders model this vulnerability, they authorise others to surface problems early instead of hiding them until crisis emergence.
Ray Dalio’s “radical transparency” at Bridgewater represents an extreme version. While not every organisation could handle such openness, the principle remains: leaders who acknowledge fallibility create environments where learning thrives.
Learning leaders internalise a crucial insight: in uncertain environments, adaptation trumps prediction. Instead of forecasting perfectly, they structure work as testable hypotheses.
Rather than launching comprehensive initiatives, they propose: “Let’s run small experiments to test customer demand for this feature.” When experiments produce unexpected results, they don’t mourn “failure”—they extract learning and adjust direction.
This experimental mindset requires different courage: comfort with ambiguity, acceptance of being wrong, and focus on learning velocity rather than initial accuracy.
3M’s Post-it Note development illustrates this principle. A scientist attempting super-strong adhesive created something weak and repositionable instead. In most organisations, this becomes a “failed project.” At 3M, leaders had created sufficient psychological safety around experimentation that “failures” could become breakthroughs.
Understanding these behaviours intellectually differs vastly from implementing them systematically. Effective approaches include:
Integration with Existing Rhythms. Avoid separate learning initiatives that feel disconnected from operational work. Build learning into current meeting structures. Begin leadership sessions by having everyone share recent learning and potential applications to current challenges. Conclude project reviews by spending equal time on “What did we learn?” and “What did we accomplish?”
After-action reviews become particularly powerful when leaders participate authentically rather than just facilitate. The transformation occurs when senior personnel say: “Here’s what I would do differently in future iterations.”
Revised Performance Metrics. Most performance reviews focus exclusively on delivered results. Learning cultures require evaluating leaders on people development, personal learning, and knowledge sharing effectiveness across organisations.
This isn’t a supplementary soft-skill assessment—it’s recognising that in rapidly changing environments, a leader’s learning ability and teaching capacity often exceed technical expertise value.
Reverse Learning Relationships. Innovative companies pair senior executives with junior employees in “reverse mentoring” relationships. Younger personnel teach executives about emerging technologies, social media trends, or generational perspectives, while gaining strategic thinking and leadership exposure.
C-suite executives learning digital strategy from coordinators sends powerful messages about organisational learning flow direction.
Resource Allocation Alignment. Discussing learning value is simple. Budgeting for it is challenging. Provide teams with discretionary funds specifically for exploration—books, conferences, organisational visits, online courses, even failed experiments. When people observe real resources allocated to learning, not budget remnants, they understand genuine priority.
This approach doesn’t require perfect timing or comprehensive strategies. Learning leadership starts with simple behaviours that compound over time.
Next week: ask one genuine question in a meeting where you’d usually give direction. Share one article that altered your thinking about work-related topics. Admit one thing you don’t know but wish you did. These intellectual humility acts create effects you might not notice immediately, but others definitely will.
Monitor what you’re inadvertently discouraging. Do people bring problems or only solutions? Do they share assumption-challenging ideas, or just confirm your preferences? The answers reveal actual culture more than employee surveys.
Most importantly, make learning visible. Discuss books you’re reading, courses you’re taking, mistakes you’re making. Your team observes everything anyway—ensure they’re watching someone who models growth.
When leaders authentically embrace learning behaviours, organisational transformation occurs. Teams take intelligent risks because failure becomes feedback rather than punishment. People engage more fully because development feels genuinely valued rather than professionally required. Organisations become more adaptable because change gets processed as information rather than resisted as disruption.
The most valuable outcome: resilience. Organisations filled with learners don’t panic when markets shift or technologies emerge—they become curious. They ask better questions faster and adapt more quickly than competitors, awaiting perfect information.
Microsoft under Nadella, 3M with innovation culture, and Amazon with customer obsession demonstrate that learning cultures aren’t idealistic initiatives—they drive measurable business results through higher engagement, accelerated innovation, and sustainable competitive advantages.
Your organisation’s learning capability development doesn’t depend on HR, L&D, or cultural transformation committees. It depends on how you appear tomorrow in that first meeting, that challenging conversation, that moment when someone brings unexpected information.
Your people already learn from you—the question is what you’re teaching them. Every time you ask a question or provide an answer, every time you share a mistake or conceal one, every time you encourage an experiment or shut it down, you’re modelling organisational learning.
Your learning culture begins with the next conversation, where you make your learning visible.